Friday, October 29, 2004
iPod Fraternity
I guess it's really an example of genius branding and marketing, but for some reason whenever I walk around the city listening to my iPod, with the trademark white earbud headphones in my ears, I can't help but feel some camraderie, however limited, when I encounter others wearing the same distinctive white earpieces.
Sitting across from someone else on the bus, or watching someone select their music with the slick click wheel of their iPod as we hurtle through the trans-bay tube underneath the San Francisco bay on BART, I feel some sort of ineffable connection with my fellow iPod lovers.
It's like we're all part of some fraternity, with the white headphones as our pledge pins.